Bhojpuri Spiderman runs houseful in Bihar
Hollywood’s search for mainstream audiences in India has ended. The latest blockbuster churned out by a big studio in Los Angeles has managed to sweep audiences off its feet in the cowbelt with a simple innovation: in his latest web-swing, Spidey has started spouting Bhojpuri.
The film which smashed box-office records worldwide — it made $148m in its first three days — owes some of its success to frontbenchers in Fursatganj who cheer when Peter Parker tells his girl, “Jaan tum to Muzzaffarpur ki litchi ki tarah dikhti ho”.
The Bhojpuri version, a first for Hollywood, is running to packed houses at halls in Bihar’s interiors, said distributors.
In fact, Spiderman 3 has even garnered a opening comparable to a mainstream Hindi flick.
Local distributors back him up by saying the special effects gain an added appeal with the dubbed soundtrack. “Spiderman has a huge fan following in Bihar. The Bhojpuri version has given them an added attraction to come and see such a big film in their own language. This has proved that there is a huge market for such big Hollyood action films in the interiors of India,” said one distributor from Bihar.